ISSUE
large software company without brand recognition and multiple software applications with different user interfaces.

SOLUTION
create a brand identity that conveys a sense of Zen via the user interface elements.

ROLE
user experience designer

The i2 redesign by frog was begun in the fall of 2000. Created in tandem with a brand awareness effort, frog's first task was to give the original i2 user interface a friendlier appearance and a clearly defined information hierarchy. The various elements of the new i2 look and feel touch every aspect of the user interface.

Based on the introduction of a frog researched and client approved technology, a new visual design for the "window" / "work palette" was developed along with other user interface elements, e.g. a log in dialog box.